Tag: Grocery store

5 Customer Service Rules to Boost Your Profit by 18 Percent

5 Customer Service Rules to Boost Your Profit by 18 Percent

Customers may have to wait an hour for a table, but they are happy to eat free food and drink at the bar (which allows the business to make more money ...
Want to Break Into the US Market? Here’s How: Seven Tips for Localizing Your Marketing

Want to Break Into the US Market? Here’s How: Seven Tips for Localizing Your Marketing

Author: Ray Kemper / Source: MarketingProfs For many companies, selling beyond their home market is an essential driver of business suc ...
How Content Helps the UK’s Biggest Grocery Stores Corner the Market

How Content Helps the UK’s Biggest Grocery Stores Corner the Market

Author: Michael Nutley / Source: The Content Strategist 25 years ago, the UK supermarket chain Sainsbury’s debuted a magazine. Even before ...
5 Holiday Videos from 2016 That Bring Joy to the World

5 Holiday Videos from 2016 That Bring Joy to the World

Wes Anderson is one of my favorite directors, and I think this short film is spot-on holiday advertising. While most brands can’t necessarily afford A ...
Point-of-Sale Marketing: Give Them What They Want, Wherever They Are

Point-of-Sale Marketing: Give Them What They Want, Wherever They Are

Or do people flock to your physical location, and your website points them there? The reason I ask is this: Where you make your sales informs your poi ...
Taking Christmas Ads from TV to Social Media

Taking Christmas Ads from TV to Social Media

Taking Christmas Ads from TV to Social Media. Mike Shapaker, EMEA managing director at ChannelAdvisor, looks at how retailers are increasingly turning ...

What an $85 Watermelon Taught Me About Building a Billion-Dollar Business

The day it arrived, the store put it out on the shelf at a price of $85. At the end of the day, the store would still make just as much money (if not ...
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