Tag: Marketing
Are Visitors Really The Right Metric To Measure In Content Marketing?
Are Visitors Really The Right Metric To Measure In Content Marketing?.
That’s why many content marketers drill down to individual metrics, like site v ...
Leveraging Unique Data For Powerful Content Marketing
Leveraging Unique Data For Powerful Content Marketing.
Whenever we look back at our best performing content, the data is pretty clear: when we leverag ...
How to Make Interactive Content Work in Your Marketing
Not only is a quiz fun for the person who’s taking it, marketers feel interactive content is more effective at grabbing a prospect’s attention than st ...
Artificial Intelligence Tools That Will Transform Your B2B Marketing Operations
Artificial intelligence simulates traditionally human processes like learning, reasoning and self-correction.
“Weak” or “narrow” AI systems focus on a ...
A Beginners Guide To Social Media Marketing For Small Businesses
Start By Defining Your Goals It is very important to outline your goal before you begin your social media activity.
The goal will help you determine t ...
Why You Should Question Most Video Marketing Stats You See
Why You Should Question Most Video Marketing Stats You See.
It can add weight to an argument or back up the proposed benefits of a business.
But the i ...
Interesting Content Marketing Trends To Watch For In 2017
Almost all your colleagues and competitors have developed a strategy for business growth, with content playing a key part.
Document the concept CMI re ...
How to Choose the Best Social Media Marketing Tool for Your Business
What experience do you want your social team to have with the tool?
Do some research to find the best options Plus: some tips, ideas, and resources to ...
Could Vimeo Business Be Your New Video Marketing Service?
The new suite offers a full suite of complementary products, including professional-level video hosting, marketing and analytics services.
The platfor ...
Slow Down to Speed Up: Beat the Content Marketing Rush
Slow Down to Speed Up: Beat the Content Marketing Rush.
Truly any campaign or tactic you are planning involves high-quality content relevant to your a ...