Tag: sprout social
Corporate Responsibility in the Age of Content and Social Media
So how can interested brands use content to engender trust, and what can they do not to lose it?
The ad was out of step with the Black Friday content ...
The Best Social Media Management Tools for Every Business
To build brand equity, it’s important to keep a consistent look and feel across your social media channels.
Not only does this increase your brand’s v ...
How to Navigate the Murky Waters of Taking a Stand on Social Issues
Kaepernick’s supporters might have thought the branding was too trite for the issue at hand, and he has plenty of detractors who could (and did) leave ...
Use These 10 Tools to Enhance Your Instagram Post Conversions
The software allows you to create your own GIFs by recording content directly through the app.
None of that is necessary when it comes to uploading vi ...
How to Present Your Complex Self on Social Media
What does that mean for social media branding?
Opinions expressed by Entrepreneur contributors are their own.
So, creating and maintaining a social me ...
How to Avoid Stale Content with These 21 Ideas for Your Upcoming Social Media Posts
Recognize how people use social media.
Find posts of real people using your products, and share them with your followers.
Customer case studies Show y ...
Social Marketers Still Aren’t Giving the People What They Want
Sprout found that the top three priorities for social marketers are posts that teach something (61 percent), posts that tell a story (58 percent) and ...
Are You Listening? The 20 Best Social Media Monitoring Tools
Here’s a better way: Use social media monitoring tools.
What is social media monitoring?
Businesses engage in social media monitoring for several reas ...
10 Tech Tools That Will Help You Get Instagram Followers
Instagram is quickly becoming the social media platform of choice -- by both consumers and brands.
To be competitive, businesses need to produce conte ...
4 Tips to Build Brand Awareness on Social Media
4 Tips to Build Brand Awareness on Social Media.
Social media can build brand awareness and loyalty.
In a Sprout Social Q1 2017 survey of 1,000 consum ...