Tag: Video

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The 6 Key Ingredients of a Perfect Social Video

The 6 Key Ingredients of a Perfect Social Video

Make sure you tailor your video accordingly, just like you would with any other content. Here are a few quick tips for getting it right: Choose platfo ...
Context Is Everything: Transmedia vs. Integrated Campaigns [Video]

Context Is Everything: Transmedia vs. Integrated Campaigns [Video]

With the introduction of new advertising and marketing channels, brands have the opportunity to tell more complex—and more interesting—stories. Conten ...
The Ultimate Sales Enablement Combo: Video and CRM

The Ultimate Sales Enablement Combo: Video and CRM

Video’s impact on pipeline Just before we left for San Francisco we released this timely video email campaign to let our customers and prospects know ...
How Brands Can Create Killer Social Video For CES

How Brands Can Create Killer Social Video For CES

And how can brands leverage this hype around CES when planning their video strategies for next year’s event? Here’s what brands should keep in mind as ...
Your Guide to Video Marketing: Crack the Video Code [Infographic]

Your Guide to Video Marketing: Crack the Video Code [Infographic]

Video is becoming a progressively more important component of online marketing strategy. It also explains how video can be used at various stages of a ...
5 Mistakes You Are Making With Your Instagram Videos

5 Mistakes You Are Making With Your Instagram Videos

Even though you can create both videos and images on Instagram, most businesses opt for creating more images. Therefore, to help you get more views an ...
Brands Embrace Holiday Cheer in December’s Top Sponsored Videos

Brands Embrace Holiday Cheer in December’s Top Sponsored Videos

In fact, 19,400 different brands partnered with 4,613 different media publishers and influencers to create sponsored video content in December 2018! L ...
How to Get More From Your Livestream After the Broadcast

How to Get More From Your Livestream After the Broadcast

Most of the tactics I’ll share with you are relevant for whichever streaming site you use. Once your live video is saved and shared, you can edit and ...
How to Invest in Videos, Apps, Big Content

How to Invest in Videos, Apps, Big Content

The problem is that even a simple video may cost several thousand dollars to produce — with no guarantee of success. Or you could cultivate big market ...
Social Media 101: Best Practices for Social Media Video Across Different Channels

Social Media 101: Best Practices for Social Media Video Across Different Channels

Videos are a fantastic way to interact with and engage your audience on social media as they give businesses an opportunity to connect with their audi ...
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