Author: Ashley Zeckman / Source: Online Marketing Blog - TopRank® Today’s modern customer is OBSESSED with experience. Everything from th
Today’s modern customer is OBSESSED with experience. Everything from the ability to quickly order an Uber through a mobile app to spending hard-earned money on trips and adventures, not your typical investments.
The customer expectations for content marketing experiences are no different. In fact, a recent study by Kampyle found that 87% of customers think brands need to put more effort into providing a consistent experience.
So now that you’ve prepped for your content marketing journey by diving into our first eBook, In-Flight Content Guide: Prepping for Your Content Marketing Expedition, it’s time to create a great experience.
To help set you down the path to creating…
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