What action can be taken when armed with this info? To explore this topic more, we invited Geben Communication Founder and CEO Heather Whaling to join the #CMWorld Twitter chat. What follows is a brief recap. #CMWorld pic.twitter.com/YjrAJr0Vhk — Annette Sugden (@Annette_Sugden) June 26, 2018 A1: There can definitely be too much data if you don’t have a good way to organize and analyze it! There’s not such a thing as too much data. #cmworld — Maureen Jann (@SuperDeluxeMo) June 26, 2018 How can marketers leverage insights drawn from this data to make content more effective? A3: Data is like a GPS. #CMWorld — Maria Marchewka (@_MariaMarchewka) June 26, 2018 A3: Marketers can use data to see what content is engaging their audiences and what’s flopping and adjust as needed. is it content? #CMWorld — Mika Doyle (@mikadoyle) June 26, 2018 A3.
As marketers, we have access to a lot of data. What action can be taken when armed with this info? How can these analytics impact the content we create? To explore this topic more, we invited Geben Communication Founder and CEO Heather Whaling to join the #CMWorld Twitter chat.
What follows is a brief recap. Want to see more tweets from the chat? Check out our Twitter Moment.
A1: To know what data to collect and to not get lost in too much, you have to have goals and collect and analyze the data that helps measure your goals. #CMWorld pic.twitter.com/YjrAJr0Vhk
— Annette Sugden (@Annette_Sugden) June 26, 2018
A1: There can definitely be too much data if you don’t have a good way to organize and analyze it! You should decide what to collect and pay attention to based…
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