Digital Marketing News: Productive Content Teams, Google Shopping & Snap to Store

Digital Marketing News: Productive Content Teams, Google Shopping & Snap to Store

Source: Online Marketing Blog - TopRank® 30 Habits of Highly Productive Content Teams [Infographic] A successful content team needs to work togethe

Amazon to Test New Ground for Its Sponsored Products Ads: the Rest of the Internet
Advertising on Amazon for Today, the Holidays and the Future: What You Need to Do
9 PPC Ad Copywriting Secrets to Steal From The Pros

30 Habits of Highly Productive Content Teams [Infographic]
A successful content team needs to work together well, despite several moving parts. What gets them there are the habits they create, like looking everywhere for content ideas and consistently handling ad-hoc content requests. Content Marketing Institute

Google is trying to turn Image Search into a shopping tool
Google is seemingly turning its image search into a shopping tool — a new feature called style ideas shows users looking for fashion merchandise what the items they select would look like with other items for sale. recode

Snapchat will tell brands how many people saw their ads, then visited their stores, restaurants
Snapchat is allowing brands to see whether the amount of people who have seen their ads translates into in-store visits. They can do this by determining when a user is using Snapchat in a store location, whether or not they’ve seen the respective ad. Marketing Land

The Most In-Demand Marketing Skills in 2017
What are the most in-demand skills for a marketer to have in 2017? Recent research shows that digital…

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