Emotive Content firms focus on video marketing with new social media appointments

Emotive Content firms focus on video marketing with new social media appointments. Emotive Content has announced two new appointments in its social media team to help expand the agency’s social media offering. Jamie Crick has been appointed to the newly created role of social media director at Emotive. As part of the role, Crick will be involved in growing Emotive in the influencer video marketing space and will work directly with Simon Joyce, CEO and founder of the agency. Crick said of his appointment: “We know that video is the most engaging format for brands and we’ve seen the power that influencers have in moving their audiences to act. My role is to help brands get this balance right.” Joyce said Crick was a “pioneer” in the social media space: “Everything we do is through the lens of audience’s passions and their behaviour in social media. It’s critical that we have an experienced leader that is plugged into social video culture. Jamie gives us exactly that – he has been a pioneer in this space.” John Principe joins Emotive from DT and Slingshot The agency has also announced the appointment of John Principe as social strategy manager. Previously Principe worked at Slingshot as a social media manager for almost two years. “Emotive is at the forefront of branded video content and it’s exciting to be a part of the team on this journey.”