
The 8-Step Process HubSpot Uses to Optimize Google Advertising Costs
Google Adwords 101 Keywords From a fifty-thousand foot view, you win ad impressions on Google by bidding on keywords.
For example, if you’re advertisi ...

Marketers Get Ready: WhatsApp Ads Are on the Way
Despite its past experience of remaining independent from Facebook since it’s acquisition, it seems that Facebook is starting to open up in bringing W ...

3 Tips for Eyeball-Worthy Content
You create a piece of content that gets virtual cheers from your audience.
People like sharing long-form content.
Create more in-depth content of arou ...

Digital Marketing News: HubSpot’s Email Lead Capture Report, Adobe’s Content Survey, Facebook & Google Tops for Mobile Ads
Here’s What We Learned About Content Marketing The performance of key elements in blog posts was the subject of a recent study by Backlinko and BuzzSu ...

How to Strategically Comment as a Page on Facebook
Comment on a Facebook Page from Your Personal Profile You may want to post and comment as your Facebook Page on your own Page.
For example, you may wa ...

How to Create the Perfect Lead Magnet: Three Essential Ingredients
But without the ingredients, anything else is irrelevant: No matter what you do, it just won't be a banana cake.
Three Essential Ingredients of a Perf ...

The Influence of Voice Search on Featured Snippets
This means that featured snippets have an impact on voice search — bad snippets, or no snippets at all, and digital assistants struggle.
From typing t ...

Best WordPress Directory Plugin – (Review Updated For Winter of 2019)
Both of these websites are very different, yet, they are both directories.
Regardless of your business type or industry, there’s a good chance you can ...

How Local Businesses Should Be Marketing in 2019
Some questions we've been hearing a lot from local businesses: Where do we begin our 2019 marketing?
PPC is the new 'cost of doing business' Prior to ...

Audiences Flock to Kids’ Content & K-Pop: Top YouTube Channels January 2019
Share on In December 2018, the top YouTube channels around the world generated 12 billion total views.
Our newest YouTube leaderboard for last month a ...