The Ultimate Guide to Crowdsourcing
The silver lining Jabaley plucked from the shambles of his failed campaign was realizing he needed to focus on his customers more.
Before he bought in ...
6 Books to Help Content Marketers Attract Conversions, Grow Profits, and Work Better in 2019
As always, I’ve included books on a range of topics, from brand identity and copywriting to content strategy and project management.
To create a brand ...
Study Shows Americans Prefer Online Forums Over Mainstream Social Media
We found that many people are frustrated with sites like Facebook and Twitter, and interestingly, today’s users are turning to specialized online foru ...
How to Manage a Busy YouTube Account in 5 Easy Steps
That goes for the comments on your YouTube videos, too.
The secret to managing a busy YouTube account is a simple one: Use social media management sof ...
5 Tips for Creating a Marketing Video That Goes Viral
Your business can take the internet by storm; check out these five tips for creating a marketing video that goes viral.
Do what’s already working If y ...
4 Ways to Use Video in Your Marketing Efforts
Yeah, you!
The one that’s been living under the rock!
Did you know that video is a great way to increase visitors, convert leads, nurture the qualifie ...
The Local Search Factors That Matter Most
Marketers say succeeding on local search often simply comes down to a business's location, according to recent research from Moz.
The report was based ...
How to Build Your Business Brand From the Ground Up on Instagram
When I started to implement some of the Instagram tactics I used on my personal account to my business account, I noticed a ton of growth.
To answer t ...
15 Ways to Be a Wiser Content Marketer
It’s great to be smart.
It’s wonderful to have clever strategies and tactics that help us do our work better.
But sometimes, it’s also a good idea to ...
Why You Need Better Conversion Tracking to Win the Sales Game
Leslie shares the example of a multibillion-dollar organization that sold its products via distributors and how it used conversion tracking: Stage 1: ...