Tag: Digital media
Digital Marketing News: Influencers Try Escapex, Gating B2B Content, YouTube’s Quality Watch Time, & Pinterest Conversions
MediaPost Using Trust as the Driving Force Behind Marketing Strategies 61 percent of millennials are concerned about global conditions and feel person ...
Winning in the Content White Space: An Interview with Barcroft Studios
Barcroft Studios, a digital media publisher that focuses on human interest stories in documentary style, generated more than 5.6B views in 2018 across ...
How to Make Your Writing More Powerful
TIP: Don’t insert yourself into the content unless it’s relevant.
The revision eliminated the weasel phrases of “with all due respect” and “that being ...
How the Explainer Changed Digital Media Forever
The first approach yields a timeline of newspaper articles, which you can piece together to create a full story.
On the contrary, if you route to an o ...
How the Explainer Changed Digital Media Forever
The first approach yields a timeline of newspaper articles, which you can piece together to create a full story.
On the contrary, if you route to an o ...
Digital Asset Management: What It Is and Why You Need It
Consumers want to organize the experience and consumption of digital media files.
Of course, they want to be able to find their assets easily, but mos ...
Why Musical.ly Is a Shoe-In for Branded Influencer Video Marketing
Author: Bree Brouwer / Source: Tubular Insights
As a digital media brand or publisher, you’re already familiar with the importance of bei ...
The $100 million wall: Digital media’s scale struggles
Author: Lucia Moses / Source: Digiday
Earlier this month, Genius, which started as a rap annotation platform, decided that now it would b ...
The News Lens raises Series B to challenge Asia’s traditional media companies
Author: Catherine Shu / Source: TechCrunch
The News Lens, an online journalism startup that aims to be the voice of reason in Asia’s rauc ...
5 Steps for Improving Your Media Outreach: Insights From 1,300 Publishers
Marketers know defining your ideal buyer persona offers helpful insights to guide everything from product development to content creation.
Become fami ...