Tag: Marketing

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4 Questions You Must Answer to Develop Your Marketing Strategy

4 Questions You Must Answer to Develop Your Marketing Strategy

Author: John Jantsch / Source: Duct Tape Marketing < All Articles  Developing a marketing strategy for your business can be tough, ...
Adobe’s Project Fleek connects marketers and social video influencers

Adobe’s Project Fleek connects marketers and social video influencers

Author: Anthony Ha / Source: TechCrunch Adobe is testing out a new product called Fleek, offering marketers a new way to recruit and mana ...
Where Should You Spend Your Marketing Budget? (Even If It’s Not Much)

Where Should You Spend Your Marketing Budget? (Even If It’s Not Much)

Source: Neil Patel Whenever I consult with a company, no matter how big they are, they almost always ask one important question: “How should we spe ...
Brands Are Digging Into GIF Data to Understand Consumer Behavior

Brands Are Digging Into GIF Data to Understand Consumer Behavior

Author: Lauren Johnson / Source: Adweek Online GIFs are more than just popular, looping clips on social media. As brands work to inject t ...
Are We There Yet? Launching Agile Marketing Cross The Chasm

Are We There Yet? Launching Agile Marketing Cross The Chasm

Author: Andrea Fryrear / Source: Marketing Insider Group In Marketing Strategy In April of 2016, Scott Brinker argued that Agile marketin ...
What You’ve Forgotten About Landing Page Optimization

What You’ve Forgotten About Landing Page Optimization

Author: Fahad Muhammad / Source: Business 2 Community When creating landing pages, marketers tend to focus all their efforts on optimizing ...
Retain Your Talent: Why Video Is Valuable To Your Content Strategy

Retain Your Talent: Why Video Is Valuable To Your Content Strategy

Author: John Hall / Source: Forbes Shutterstock No matter how advanced technology becomes and how it shapes the world of digital PR and ...
Why Senior Leadership Involvement is Necessary for Content Success

Why Senior Leadership Involvement is Necessary for Content Success

Author: Will Humphries / Source: Business 2 Community Although production often takes place on the front lines, content marketing success ...
Marketing 101: Are Metrics a Good Indicator of Success?

Marketing 101: Are Metrics a Good Indicator of Success?

Author: Penny C. Sansevieri / Source: Entrepreneur In today’s world, nearly everything can be measured by metrics: Facebook likes, Twitte ...
Confirmed! The future of marketing lies in videos

Confirmed! The future of marketing lies in videos

Author: TiyoApp / Source: Medium Business statisticians opine that by the next year, 80% of businesses will be incorporating videos in th ...
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