Tag: Marketing
The Surprising Place Where Text Content Is Thriving: Video in a Mobile-First World
And with video's popularity on the rise on social media, people are watching a lot of video content also on mobile.
Video in an auto-play and audio-mu ...
How to Use Traditional Marketing to Promote Your Freelance Business During the Holidays
Here are four ways to make the most of the holiday season to promote your freelance business.
Find local, non-competitor businesses that are likely to ...
#SocialSkim: LinkedIn’s New Sales Navigator, Snapchat’s Transformative Feature: 11 Stories This Week
This week: Snapchat's feature that will transform how people use the app and how businesses will be discovered; LinkedIn's upgrade of its Sales Naviga ...
The Top 8 Reasons Your Video May Fail
Just look at Luis Fonsi’s Despacito, the top YouTube video at the time of writing.
Now, as we know, views aren’t everything.
The video was entertain ...
This Week in Content Marketing: Mercedes Launches Revenue-Based Content Model
If you enjoy our show, we would love it if you would rate it or post a review on iTunes.
We discuss the Brandwatch/BuzzSumo acquisition and Snapchat’ ...
5 Low-Cost Ways to Get Started With Video Marketing
Video content works especially well on product pages, since you can convey the attributes of the product in a way that immediately resonates.
While v ...
5 Low-Cost Ways to Get Started With Video Marketing
Video content works especially well on product pages, since you can convey the attributes of the product in a way that immediately resonates.
While v ...
The 4 Most Important Takeaways From CMI’s B2B Content Marketing Study
Every year since 2010, the Content Marketing Institute has put out one of those studies on the state of content marketing.
Overall, 92 percent of res ...
Personalize Your Marketing With Deeper Customer Segmentation
Personalization, personalization, personalization.
If a customer clicks on a specific product on your website, you can automatically trigger a target ...
How We’re Building a Content Marketing Dream Team
As the digital landscape continues to grow and shift, digital marketing — particularly content marketing — has a majority stake in most brands’ marke ...