
How Influencer Marketing Can Become a Powerful Weapon for Brands
In fact, Bloglovin found that 63 percent of the marketers it surveyed had increased their budgets for influencer marketing in 2017.
But, with thorough ...

5 Tips for Creating Quality Video Content Even If You’re Clueless How to Begin
“I think the best place to start for a business that wants to create video content is to make video for your existing clients,” Hertzberg says.
When y ...

Will Customer Profiles Replace Marketing Personas?
Emerging technologies make it possible to move segmentation and personalization models beyond marketing personas to distinct, individual customer prof ...

SEO: How to Identify High Rankings That Produce No Clicks
Keyword Rankings Many search engine optimizers believe that a web page can rank organically for just a few keywords, perhaps three to five.
Let’s chal ...

Who Were the Most Popular YouTube Publishers of November 2017?
Here’s the scoop on the top ten creators on YouTube for November 2017, and what our exclusive Tubular data uncovered about them: Top YouTube Channels ...

How to Create the Stunning Visuals Critical to Startup Success
Snagit screen capture software.
But, a video can take your social media post to the next level.
Instead of trying to record my own professional videos ...

#SocialSkim: Facebook’s Sweeping Algorithm Change; LinkedIn’s Repositioning: 11 Stories This Week
This week's 'Skim: why marketers and brands should beware of Facebook's biggest algorithm change in years; LinkedIn fires up an unconventional ad camp ...

Don’t Delegate, Automate: 7 Marketing Activities to Set and Forget
If you’re spending time delegating processes that can be automated, you’re wasting people’s time.
Why marketing automation doubles production Marketin ...

7 Dreadful Marketing Mistakes to Avoid in 2018
Not taking the leap from personalization to individualization.
Everybody's talking about personalization, but marketers still struggle to create meani ...

Five Things Pro Facebook Marketers Do Differently
Mobile News Feed gives you the most bang for your buck on Facebook, and I highly recommend testing out mobile placements.
(Many of the 70,000+ busines ...