Tag: Advertising

Five Steps to Successful Audience Targeting in Online Ad Campaigns
Author: Michel Benjamin / Source: MarketingProfs
Marketers today face many challenges, no matter their industry. With competition comin ...

Why Small Businesses Have the Social Media Marketing Advantage
Author: Guest Post / Source: Duct Tape Marketing < All Articles
As a small business owner, you’re constantly looking for new ways ...

Digital Marketing News: Traditional vs. Programmatic, Twitter Lite & LinkedIn Lead Gen
Source: Online Marketing Blog - TopRank®
Traditional vs. Programmatic Media Buying [Infographic]
Programmatic media buying is all over the digital ...

How to Run a Successful Social Media Advertising Campaign
Author: Emily Sidley / Source: Business 2 Community
It’s no secret that a social media presence is important for connecting with consumer ...

Snapchat for Marketing: A Fly-by-Night or Lasting Success?
Author: Roman Kniahynyckyj / Source: Business 2 Community With more than 150 million users, Snapchat is a force worth paying attention to. ...

Good Money After Bad? Your Channel Partners and Your Co-Op Dollars
Author: Sean Wisdom / Source: MarketingProfs
We're all in pursuit of that satisfying moment when our message and our tactics come toget ...

How 3 UK Brands Reached Their Audiences With Great Content
Author: Tessa Wegert / Source: The Content Strategist While the internet has made it possible for brands to reach consumers just about any ...

How to Set Up an Effective Facebook Ad Campaign
Author: Charlie Lawrance / Source: socialmediaexaminer.com Are you considering Facebook ads?
Wondering how to set up a successful Facebook ...

7 Social Media Marketing Tactics That Work
Author: Caitlin Johnson / Source: Business 2 Community Over 50 million businesses use Facebook Business Pages, and 2 million of those busi ...

The Scrappy Guide to Promoting Visual Content In 2017
Author: Jacob Warwick / Source: Marketing Insider Group
It’s no surprise that content marketers are planning to invest more on visual con ...