Tag: Christmas
John Lewis Takes on Iceland in the Battle for UK Christmas Ad Views & Engagements
Every year, UK brands battle to tell the most emotive, tear-jerking, or laughter-inducing ads their marketing budgets will allow for.
Christmas Conten ...
8000% Increase in Online Views for UK’s Iceland After Banned Christmas TV Ad
Home Social Video 8000% Increase in Online Views for UK’s Iceland After Banned… Share on In the battle of the Christmas TV ads, no-one goes in harder ...
Preparing Your Content for the Holidays: A #CMWorld Twitter Chat with Casandra Campbell
So how can marketers use the spirit of the season to connect with audiences?
On a recent #CMWorld Twitter chat, Casandra Campbell described how brands ...
Halloween Marketing: 7 Tricks and Treats From Market Leaders
Let’s take a look at some of the best tricks and treats marketers consistently use to their success.
Being the early bird People are up to their ears ...
4 Simple Steps to Boost Your Seasonal SEO Traffic
So, consider the obvious message here: The holiday season is the perfect time to attract shoppers to your website and maximize your sales.
Consumers w ...
Google Ads Expands Headlines, Descriptions, Characters
For many years Google Ads (formerly AdWords) allowed 25 characters for a single headline and two lines of description text at 35 characters per line.
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Why Big Brands Need Sponsored Video Not Christmas TV Ads
But, this may be the last year that we see an official Christmas ad or advert from John Lewis, Sainsbury’s, Marks & Spencer, and a host of other retai ...
How To Be A Brand That ‘Does Christmas’ On Social Media
But for the rest of us, ensuring that we have a seasonal theme on our social accounts is the very first thing we should do if we want to have a good C ...
Put Christmas sparkle into your social media marketing campaign
It used Snapchat to drive the campaign and is currently one of the most shared ads on social media.
Gavin Hammar, founder of social media management p ...
Taking Christmas Ads from TV to Social Media
Taking Christmas Ads from TV to Social Media.
Mike Shapaker, EMEA managing director at ChannelAdvisor, looks at how retailers are increasingly turning ...