Tag: Digital marketing
Digital Marketing News: Google’s Take on URL Structure, B2B Tech Marketing Trends Survey, NPR’s RAD Podcasting, & Decentralised AI
What B2B Tech Marketers Are Planning for 2019 Video marketing, Account-Based Marketing (ABM), and on-demand and influencer marketing strategies lead t ...
How Blockchain Is Changing the Digital Marketing Industry
Blockchain.
On the surface level, people associate blockchain with buying and selling cryptocurrencies, but it’s much more than that.
Even if you’re n ...
Digital Marketing News: Facebook’s Sponsored Results, Google+ Shutdown, Consumer Brand Trust, Instagram’s Ad Spend Up
Facebook relaunches search ads to offset slowing revenue Facebook has announced that it will relaunch its sponsored search results and Marketplace adv ...
How to Stop Drowning in Data and Begin Using Your Metrics Wisely
Marketing analytics is not (necessarily) science For a few years now, A/B testing has been the darling of the digital analytics scene.
A/B testing jus ...
Digital Marketing News: Facebook’s Keyword Alerts For Groups, YouTube’s Stories, B2B Budget Study, & Social Transparency
Facebook’s Testing New ‘Keyword Alerts’ for Groups Facebook has begun testing a Groups feature allowing administrators to receive alerts for keywords, ...
Learn Digital Marketing Online: A Complete Guide to Boost Your Career
There are several ways you can learn digital marketing online; for example, you can take digital marketing courses.
Growing salary opportunities Candi ...
Digital Marketing News: LinkedIn Gets Events & Objective-Based Ad Features, Growing Nanoinfluencers, & MarTech Trends
LinkedIn (client) Are You Ready for the Nanoinfluencers?
The New York Times takes a close look at the increasingly wide scope of nanoinfluencers in th ...
Digital Marketing News: Google’s Demographic Targets, People Analytics, Pinterest’s Carousel Ads, & the Psychology of Social Sharing
The Importance of Listening to Customers [Infographic] How customer interactions affect your bottom line, why they leave, and the important of listeni ...
It’s Not Too Late to Be an Early Adopter of YouTube Ads
Even though YouTube advertising has been around for years, only 9 percent of small businesses have jumped on board to take advantage of the platform.
...
Digital Marketing News: Google’s Parallel Tracking, Content Marketing DemandGen Study, LinkedIn’s Google Integration, & Twitter’s Growth
MarketingProfs LinkedIn Sponsored Content can now be tracked via Google Campaign Manager Sponsored content on LinkedIn (client) is one of the items th ...