Tag: Sheryl Sandberg
Why the New Google My Business App Makes for a Pivotal Marketing Moment
One commenter suggested that advertisers -- those who use Facebook's ad targeting tools to build and promote their businesses -- leave the network, ef ...
Digital Marketing News: Google’s Parallel Tracking, Content Marketing DemandGen Study, LinkedIn’s Google Integration, & Twitter’s Growth
MarketingProfs LinkedIn Sponsored Content can now be tracked via Google Campaign Manager Sponsored content on LinkedIn (client) is one of the items th ...
How Entrepreneurs and Executives Can Develop a Writing Habit — and Why They Should
An executive with the ability to communicate clearly through the written world can reap many benefits.
This is an unfortunate reality because we live ...
3 Considerations You Must Think Through Before Taking a Political Position as a Brand
While those social justice topics had political implications, the companies that challenged cultural norms in their brand messaging were not, strictly ...
Digital Marketing News: StumbleUpon’s Swansong, #Hashtags vs. @Handles, & Google Review’s Anonymity Revamp
Google may be moving to end anonymous reviews for its Maps and Local Business offerings, or to remove their star rating impact, according to a Search ...
5 Fantastic Examples of CEOs and Marketers Who Averted Potential PR Disasters
Facebook's CEO and COO are now apologizing.
This isn’t the first time Zuckerberg has been criticized for mishandling bad press, so I for one was left ...
I Tried Five Morning Routines So You Don’t Have To. Here’s What Works.
Elon Musk The famous figure behind Tesla and SpaceX gets six hours of sleep, typically waking up at 7:00 a.m. From there, his routine looks roughly li ...
7 Leadership Resources for Any Stage of Your Career
7 Leadership Resources for Any Stage of Your Career.
Learning some things in life is relatively straightforward.
There's always the option to pick up ...
What Is Culture? The Values That Define Who You Hire, Promote and Fire
Author: Michael Brenner / Source: Marketing Insider Group “The most important document ever to come out of the Valley” is a quote from Fac ...
How Social Media Channels Can Appeal To SMBs
How Social Media Channels Can Appeal To SMBs.
Social media is one of their most valuable brand awareness, customer engagement, marketing and sales too ...