
Why Your B2B Team Is Investing Too Much in Mobile
Last year, Adobe ran a story on CMO.com titled, “The Moment Is Now: Brands Must Embrace A Mobile-First World.” Think With Google wants to show us “How ...

How to Build a Better Brand With Human-Centered Design
Creating authentic content takes time.
That means marketers are expected to create unique and timely content to help to connect with real customers.
T ...

10 Unexpected Lead Sources for B2B Marketers
With a B2C model, it’s far easier to convert cold traffic into paying customers.
After reading your valuable insights, people will click through to yo ...
![Tangential Content Earns More Links and Social Shares in Boring Industries [New Research] Tangential Content Earns More Links and Social Shares in Boring Industries [New Research]](http://www.marketinghub.today/wp-content/uploads/2017/10/tangential-content-earns-more-links-and-social-shares-in-boring-industries-new-research.png)
Tangential Content Earns More Links and Social Shares in Boring Industries [New Research]
But unless you have a universally interesting brand, you’ll be hard-pressed to attract much of an audience if all you do is publish brand-centric cont ...

The Secret to Measuring the ROI of Brand Sentiment
At the Cannes Festival of Creativity this past summer, I sat down with Gansca and Griffin to discuss the science of brand sentiment, how the world’s m ...

When a Client Rips You on Social Media, Respond Like Kathy Griffin’s Attorney
Image credit: Frederick M. Brown | Getty Images I don't know why Kathy Griffin is so angry with her attorney and maybe it's for good reason.
What's im ...

How Can a True Video Believer Make the Most of Dreamforce 2017?
To make the most of Dreamforce with its 2,700+ events, 170,000 attendees, and hyper-abundance of opportunity, you’ll need a strategy.
Get your alignme ...
![The Most Effective Number in Article Headlines [Infographic] The Most Effective Number in Article Headlines [Infographic]](http://www.marketinghub.today/wp-content/uploads/2017/10/the-most-effective-number-in-article-headlines-infographic.jpg)
The Most Effective Number in Article Headlines [Infographic]
Which number in headlines for list articles/blog posts is correlated to the most social shares?
To find out, Venngage examined the performance of 121, ...

The Surprising Place Where Text Content Is Thriving: Video in a Mobile-First World
And with video's popularity on the rise on social media, people are watching a lot of video content also on mobile.
Video in an auto-play and audio-mu ...

Beauty Entrepreneur Bobbi Brown Shares Her Secrets to Building a Brand With a Cult-Like Following
Editor’s Note: In "Tough Love Tuesday," we connect side-hustling entrepreneurs with support, resources and advice from top experts.
Not only will they ...