Tag: Advertising
How Entrepreneurs Plan on Advertising This Holiday Season: A New Survey
° Over 36 percent of respondents indicated that social media marketing would be the priority for their ad budget this season.
° 68 percent of holiday ...
How to Become Profitable with Instagram Ads
But what about the consumers who don’t follow your business on Instagram?
I’ll explain how to drive sales with your Instagram marketing strategy, get ...
Digital Marketing News: Facebook’s Ad & Metric Changes, Pinterest Tops 250M Users, Google’s URL Plans, & LinkedIn’s Dynamic Ads
LinkedIn brings Dynamic Ads into Campaign Manager platform LinkedIn has added Dynamic Ads into its Campaign Manager platform.
Templates, auto-translat ...
Snapchat Advertising 101: How to Run Effective Snapchat Ads
But… Snapchat has nearly 200 million daily users, watching 10 billion videos per day.
Because of that… Snapchat is different than the others.
Types of ...
Google Ads Expands Headlines, Descriptions, Characters
For many years Google Ads (formerly AdWords) allowed 25 characters for a single headline and two lines of description text at 35 characters per line.
...
As Facebook Clamps Down on Advertisers, Email Becomes an Attractive Alternative
In the wake of new Community Standards related to political advertisements and content, Facebook has delivered yet another blow to publishers and adve ...
Forrester report: Video ad spending expected to hit $103B in 2023
Advertisers will spend a staggering $102.8 billion dollars a year on video ads by 2023, according to a recent Forrester report.
That number is up from ...
Digital Marketing News: Facebook’s Playable Ads & Business Pages Update, Gen Z Mom Trends, & B2B’s Video Uptick
Facebook redesigns biz Pages for utility as feed reach declines Facebook has released a slew of changes to its popular Business Pages offering, includ ...
Amazon to Test New Ground for Its Sponsored Products Ads: the Rest of the Internet
“This brings the ad unit off Amazon and retargets users when they’re on other sites,” says one of the agency executives.
People who click on the ads w ...
Planning to make a video ad or other video asset? 3 things to consider
In fact, creating a video ad tends to be a lot more expensive than creating, say, a text or display ad, so the upfront risks of video advertising are ...