Tag: Advertising
5 Sneaky Psychology Tricks Advertisers Use to Get Our Business
That's how I can describe the following five sneaky tricks I've found advertisers using to get consumers' attention.
The power of anecdote An anecdote ...
8000% Increase in Online Views for UK’s Iceland After Banned Christmas TV Ad
Home Social Video 8000% Increase in Online Views for UK’s Iceland After Banned… Share on In the battle of the Christmas TV ads, no-one goes in harder ...
The Facebook Ads Strategy That Can’t Lose
There is a formula that can guarantee a profitable Facebook Ad campaign.
An average business can expect to invest at least 7 percent but no more than ...
The 3 Costliest Mistakes I’ve Made Launching A New Website (So Far)
It's targeted at users of Zoho, one of the business applications my company sells.
Mostly small companies buy Zoho.
I realize now that users need more ...
Digital Marketing News: Google’s Demographic Targets, People Analytics, Pinterest’s Carousel Ads, & the Psychology of Social Sharing
The Importance of Listening to Customers [Infographic] How customer interactions affect your bottom line, why they leave, and the important of listeni ...
Google Ads Changes Affecting Small Businesses
This is more than just a technicality, I think it signals a fundamental shift in the way they’re viewing advertising.
Google Ads on Your Desktop One o ...
It’s Not Too Late to Be an Early Adopter of YouTube Ads
Even though YouTube advertising has been around for years, only 9 percent of small businesses have jumped on board to take advantage of the platform.
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5 Reasons Why You Should Still Be Advertising on Facebook
By spending the extra money, you will not only appear in more feeds, but you can further target these ads to the right people.
You can design ads to b ...
How Companies Can Avoid Death by Rising Advertising Costs
Follow these three tips for cost-effective content marketing and social media strategies to stake your spot in the digital ad space and grow.
As if sc ...
Will Amazon Take Over the Digital Ad Space? [New Data]
Amazon is now the third-largest digital ad platform, behind Facebook and Google.
To dig a bit deeper into the results, let's think about user intent.
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