Author: Julie / Source: The Video Marketing Blog If your business is doing video marketing, then personalized video can be a strong asset
If your business is doing video marketing, then personalized video can be a strong asset for achieving your goals during every step of the customer journey.
What is personalized video and how does it differ from traditional video?
Personalized video takes data such as name, email, images from your CRM to create a video experience that’s tailored to the person viewing the video. As opposed to traditional video, personalized video is unique to each viewer.
By using personalized video in key moments of the buyer’s journey, you can create memorable connections with your audience while boosting conversions and overall impact. How do you know what moments your business should capitalize on with personalization technology? Here are some ideas.
In the past few years, video has proved essential to building brand awareness and engaging website visitors.
Case Study
After Wideo started using personalized video in our top landing page, conversions increased by 106%.
When people are at the top of the sales funnel and are hearing about your business for the first time, you want to make sure that they continue through that funnel. A first step for your sales team is to make an introduction.
Emails and phone calls can get lost in the noise. With access to…
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